Best Content Marketing Software (September 2026)

1

Scripted

Top pick

scripted.com

Best for Marketing teams outsourcing recurring content creation

Scripted is a content marketing platform that connects businesses with a network of freelance writers for blog posts, articles, and other written content. It provides a marketplace where companies can browse writer profiles, request samples, and manage content orders through a centralized dashboard. The platform includes tools for briefing writers, reviewing drafts, and handling revisions and payments in one place. Scripted suits marketing teams and businesses that need to outsource content creation at scale without hiring in-house writers, particularly those producing recurring blog or article content.

• Freelance writer marketplace
• Content order management
• Draft review and revisions

2

Frase

frase.io

Best for SEO content teams and agencies·Free trial

Frase is a content optimization platform that helps writers research, draft, and refine SEO content. It analyzes top-ranking pages for a target query and generates content briefs outlining topics, questions, and headings competitors cover. Frase also includes an AI writing assistant for drafting outlines and copy, along with a content scoring feature that compares drafts against ranking pages. The tool is aimed at SEO specialists, content marketers, and agencies producing search-optimized articles at scale, streamlining research and editing within a single workspace rather than replacing manual keyword research entirely.

• Content briefs from SERP analysis
• AI writing assistant
• Content scoring vs competitors

3

GrowthBar

growthbarseo.com

Best for Bloggers and small content marketing teams·Free trial

GrowthBar is an SEO and content writing tool that uses AI to help users research keywords, analyze competitor websites, and generate blog post outlines and drafts. It provides keyword suggestions, search volume data, backlink information, and content structure recommendations within a single interface, along with a Chrome extension for on-page SEO checks. The tool is aimed at bloggers, content marketers, and small marketing teams looking to streamline keyword research and content creation without switching between multiple separate SEO and writing applications.

• AI content generation
• Keyword research
• Competitor analysis

4

Copysmith

copysmith.ai

Best for E-commerce and marketing teams needing bulk copy·Free trial

Copysmith is an AI-powered content generation platform designed to help marketing and e-commerce teams produce product descriptions, ad copy, and marketing content at scale. It offers templates for various content types, bulk generation capabilities for large product catalogs, and integrations with e-commerce platforms. The tool includes collaboration features allowing teams to review and edit generated content together. Copysmith suits online retailers, marketing agencies, and content teams needing to quickly produce large volumes of product-related copy without extensive manual writing.

• Bulk content generation
• Content templates library
• Team collaboration tools

5

Clearscope

clearscope.io

Best for SEO and content marketing teams·Free trial

Clearscope is a content optimization platform that helps writers and marketers create search-friendly content. It analyzes target keywords against top-ranking pages and generates content reports with related terms, readability metrics, and grading to guide on-page optimization. The tool integrates with Google Docs and WordPress, allowing teams to optimize drafts without switching platforms. It also offers keyword discovery and content inventory features to help track and audit existing pages. Clearscope suits content marketing teams, SEO specialists, and agencies focused on producing organic search-optimized articles at scale.

• Content optimization reports
• Keyword research tools
• Google Docs/WordPress integration

6

Simplified

simplified.com

Best for Small marketing teams and freelance content creators·Free trial

Simplified is an all-in-one content creation platform combining AI writing tools, graphic design, video editing, and social media scheduling. It provides templates for marketing assets such as social posts, ads, and short videos, alongside an AI copywriting assistant for generating blog outlines, captions, and marketing copy. A built-in scheduler allows teams to plan and publish content across multiple social channels from one dashboard. The platform suits small marketing teams, freelancers, and content creators who want to handle design, writing, and publishing without switching between separate tools.

• AI copywriting assistant
• Graphic and video design tools
• Social media scheduling