Best Email Marketing Software (September 2026)

1

Moosend

Top pickFree plan

moosend.com

Best for Small and medium-sized marketing teams

Moosend is an email marketing platform that provides tools for designing campaigns, building automated workflows, and creating landing pages and signup forms. It includes list segmentation, a drag-and-drop editor, and reporting on campaign performance. The platform integrates with e-commerce and CRM systems to support personalized messaging based on subscriber behavior. Moosend is aimed at small and medium-sized businesses, marketers, and e-commerce teams looking for an accessible tool to manage email campaigns and marketing automation without extensive technical setup.

• Drag-and-drop email editor
• Marketing automation workflows
• Landing page and form builder

2

AWeber

Free plan

aweber.com

Best for Small businesses and solo entrepreneurs

AWeber is an email marketing platform that provides tools for building subscriber lists, designing email campaigns, and automating follow-up sequences. It includes a drag-and-drop email builder, landing page creation, and basic automation workflows triggered by subscriber actions. The platform offers templates, list segmentation, and integrations with e-commerce and website platforms. AWeber also provides analytics for tracking open rates, click-through rates, and subscriber growth. It is commonly used by small businesses, solo entrepreneurs, and content creators looking to manage email newsletters and automated messaging without extensive technical setup.

• Drag-and-drop email builder
• Automation workflows
• Landing page creation

3

iContact

icontact.com

Best for Small to mid-sized marketing teams·Free trial

iContact is an email marketing platform that provides tools for building campaigns, managing subscriber lists, and automating email sequences. It includes a drag-and-drop editor, customizable templates, landing page creation, and reporting on opens, clicks, and engagement. Integrations with CRM and e-commerce platforms allow marketers to sync contact data and track campaign performance. iContact is generally suited to small and mid-sized businesses and marketing teams seeking a straightforward tool for newsletters, promotional emails, and automated drip campaigns without requiring advanced technical setup.

• Drag-and-drop email editor
• Marketing automation workflows
• Subscriber list management

4

HubSpot

Free plan

hubspot.com

Best for Marketing teams using HubSpot CRM

HubSpot is a CRM platform that includes an email marketing tool within its Marketing Hub product. It allows users to design emails with a drag-and-drop editor, build automated workflows, segment contacts based on CRM data, and track performance through open and click reporting. Email marketing features integrate with HubSpot's broader CRM, sales, and service tools, allowing personalization based on contact activity and lifecycle stage. It suits marketing teams already using or considering HubSpot's CRM ecosystem, ranging from small businesses to larger organizations needing integrated contact management alongside campaign creation.

• Drag-and-drop email editor
• Automated workflows
• CRM-based segmentation

5

Benchmark Email

Free plan

benchmarkemail.com

Best for Small and medium-sized businesses

Benchmark Email is an email marketing platform offering drag-and-drop email design, list management, and automation workflows. It includes templates, A/B testing, and audience segmentation tools to help businesses create and send campaigns. The platform also provides basic marketing automation, signup forms, and reporting on opens, clicks, and engagement. Integrations with various CRM and e-commerce platforms are available to support broader marketing workflows. Benchmark Email is generally suited to small and medium-sized businesses seeking a straightforward tool for designing newsletters and running email campaigns without requiring advanced technical or design expertise.

• Drag-and-drop email builder
• Marketing automation workflows
• Audience segmentation & A/B testing

6

Constant Contact

constantcontact.com

Best for Small businesses and nonprofits·Free trial

Constant Contact is an email marketing platform that provides customizable templates, list segmentation, automation workflows, and campaign reporting. It includes tools for social media posting, event promotion, and integrations with ecommerce platforms and CRMs. The service is aimed at small businesses, nonprofits, and marketing teams seeking to build and manage email newsletters, automated drip sequences, and basic marketing campaigns without extensive technical setup. Its interface emphasizes ease of use with drag-and-drop editing and prebuilt design options for organizations with limited in-house design or development resources.

• Drag-and-drop email templates
• List segmentation and automation
• Event and ecommerce integrations

7

ConvertKit

Free plan

convertkit.com

Best for Independent creators and content-based businesses

ConvertKit, now branded as Kit, is an email marketing platform built primarily for creators such as writers, podcasters, and YouTubers. It offers subscriber tagging and segmentation, customizable landing pages and opt-in forms, and visual automation workflows for sending sequences based on subscriber behavior. The platform includes a drag-and-drop email editor with a focus on simple, text-forward designs rather than heavy graphics. It also supports selling digital products and subscriptions directly, along with integrations for e-commerce and content platforms commonly used by independent creators.

• Visual automation workflows
• Subscriber tagging & segmentation
• Landing pages & opt-in forms

8

Brevo

Free plan

brevo.com

Best for Small to mid-sized business marketing teams

Brevo, formerly known as Sendinblue, is a marketing platform offering email campaign creation, SMS messaging, and marketing automation tools. It includes a drag-and-drop email editor, contact segmentation, transactional email sending, and a built-in CRM for tracking customer interactions. Automation workflows allow businesses to trigger messages based on user behavior or contact data. Brevo also provides reporting on campaign performance, such as open and click rates. The platform is designed for small to mid-sized businesses and marketing teams seeking to manage email, SMS, and customer relationship activities from a single interface.

• Email campaign builder
• Marketing automation workflows
• Built-in CRM and SMS

9

Mailjet

Free plan

mailjet.com

Best for Marketing teams needing combined transactional and bulk email

Mailjet is an email marketing and transactional email platform that provides tools for designing campaigns, managing contact lists, and sending automated messages via API or SMTP relay. It includes a drag-and-drop email editor, real-time collaboration features for teams working on the same template, and analytics for tracking opens, clicks, and deliverability. The platform supports both marketing newsletters and transactional email needs, making it suitable for marketing teams and developers who require a combined solution for customer communications within a single account.

• Drag-and-drop email editor
• Transactional email API/SMTP
• Real-time team collaboration

10

GetResponse

Free plan

getresponse.com

Best for Small to mid-sized marketing teams

GetResponse is an email marketing platform that provides tools for creating newsletters, automated email sequences, and landing pages. It includes marketing automation workflows, list segmentation, and forms for lead capture, along with additional features such as webinar hosting and basic ecommerce integrations. The platform offers pre-built templates and analytics to track campaign performance. GetResponse suits small to mid-sized businesses and marketers looking for a combined solution covering email campaigns, automation, and audience growth without needing multiple separate tools.

• Marketing automation workflows
• Landing page builder
• Webinar hosting